Costco has announced the return of a highly anticipated membership perk: extended gas station hours. This move, revealed by CEO Ron Vachris during a recent earnings call, is set to make refueling more convenient for the retailer’s 137 million members across North America.
What’s Changing?
Costco is rolling out extended operating hours for its gas stations, providing members with more flexibility to fill up their tanks. The new schedule is as follows:
- Monday to Friday: 6 a.m. to 10 p.m.
- Saturday: 6 a.m. to 8:30 p.m.
- Sunday: 6 a.m. to 7:30 p.m.
This adjustment marks a significant shift from the previous, more restrictive hours, which often left members scrambling to refuel before stations closed.
Why This Matters
For many Costco members, the retailer’s gas stations are a major draw, offering competitive fuel prices. However, limited hours have long been a pain point, especially for those with busy schedules. The extended hours address this issue, making it easier for members to take advantage of Costco’s fuel savings without rearranging their routines.
“This is a game-changer! I can now fill up after work without rushing,” one member shared. Another added, “I always found it hard to make it to Costco gas stations before they closed. This extension is much appreciated.”
Broader Context
The reinstatement of extended gas station hours comes on the heels of Costco’s decision to raise membership fees in September 2024. The Gold Star membership increased from $60 to $65, while the Executive membership rose from $120 to $130. Despite these hikes, Costco has doubled down on enhancing member benefits to justify the higher costs.
Here’s a quick comparison of the changes:
| Membership Tier | Previous Fee | New Fee (2024) |
|---|---|---|
| Gold Star | $60 | $65 |
| Executive | $120 | $130 |
By reintroducing perks like extended gas station hours, Costco aims to reinforce the value of its memberships and retain customer loyalty.
What’s Next for Costco?
During the earnings call, Vachris hinted at further efforts to “make membership more valuable.” While specifics remain under wraps, the retailer is likely exploring additional ways to enhance the shopping experience, whether through exclusive deals, expanded services, or other member-focused initiatives.
For now, the extended gas station hours are a clear win for members, offering tangible convenience and reaffirming Costco’s reputation for listening to its customer base.
Final Thoughts
Costco’s decision to bring back extended gas station hours underscores its commitment to member satisfaction. In an era where convenience is king, this perk is a strategic move to keep members happy and engaged. As the retailer continues to evolve, members can likely expect more such enhancements in the future.
For now, though, the message is clear: Costco is doubling down on what its members love most—value, convenience, and a hassle-free shopping experience.
